What is an "Impact Date"?
Impact Date (also known as Add Date) refers to the specific date that a label, artist, promoter, or similar entity wishes for radio stations to add a new release—typically a single—to their playlists for radio airplay.
This date is crucial for coordinating promotional efforts and ensuring that the release receives optimal exposure when it debuts.
If you have any further questions about Impact Date or its significance, feel free to ask!
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